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Fanatical
Precision for the Final Thousand Meters. And the
Hundreds of Thousands Before That.
When other tire companies were putting paraffin
in their tread to increase shelf life (they still do, too—squeeze
an unmounted tire at your retailer’s to see for yourself), Vredestein
was pioneering high-silica tread compounds to increase tread life
without affecting handling or performance. When other companies buy
natural rubber for their high-end racing tires to reduce rolling resistance,
Vredestein has maintained its own Malaysian rubber plantations since
1946. Finally, consider the high-end racing clincher. And while other
companies advertise “tubular-quality ride,” Vredestein delivers. With
a casing technology that permits a 145psi recommended pressure for
lower rolling resistance and unsurpassed cornering consistency.
Tread, rubber, pressure. Just three examples of the difference between
precision, and fanatical precision. And between other tire brands,
and Vredestein.
Enschede,
The Netherlands
Located near the Rhine river on the Dutch/German border and founded
in 1325, the city of Enschede is famous for three things. Summer music
festivals, Grolsch beer (the company’s headquarters are here and its
logo adorns virtually every public building in the center of town),
and of course, Vredestein tires.
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